Summary: This guide walks you through editing the SEO settings (Page Title, Meta Description, Meta Keywords) for any page in Sites to help your website rank higher in search results, along with providing tips on creating fresh, relevant content to drive more website traffic.
Before You Begin
- You must have Admin permissions to access and modify Sites Page SEO Settings.
- Have a concise, keyword-rich Page Title and a compelling Meta Description prepared.
- Understand that creating fresh content that uses desired keywords is the most effective SEO technique.
Step-by-Step Instructions
1. Click on Sites from your main navigation.
2. Navigate to the specific page on your site you'd like to edit.
3. Click the Edit Page dropdown at the top left and Select Page SEO Settings.
4. Enter a concise and keyword-rich title into the Page Title field. [This appears in browser tabs and search results.]
5. Enter a compelling summary of the page's content into the Meta Description field. [Write an engaging description to encourage clicks.]
6. Enter relevant keywords, separated by commas, into the Meta Keywords field (Optional).
7. Click the Save SEO Settings button.
Troubleshooting & FAQs
- Why isn't my page ranking after updating the SEO settings? Google ranking primarily rewards useful, fresh content. The best technique is to create content (pages, news, events) that explicitly uses the specific terms you want to rank for (e.g., "Young Adults Ministry in North Vancouver").
- How often should I update content to help SEO? Updating your content with new information every week helps the site rank better, as search engines favor fresh content.
- What is the fastest way to drive traffic to my website? Creating a Facebook Page for your organization and encouraging members/staff to post weekly updates that link back to your website has proven to be one of the most successful methods.