Summary: This guide explains how to integrate a free Google Analytics 4 (GA4) tracking ID into your Sites settings to monitor website traffic, visitor behavior, and content engagement, as Sites does not include native analytics.
Before You Begin
- Sites does not include native analytics; a third-party tool is required.
- You must have the necessary permissions to access and modify Sites Settings.
- You must have an active Google Analytics 4 (GA4) Account and have located your GA4 tracking ID.
- Important: Google Universal Analytics has been sunsetted; ensure you are using GA4.
Step-by-Step Instructions
1. Create a Google Analytics Account if you do not already have one. [Ensure you set up a Google Analytics 4 (GA4) property.]
2. Click on Sites from your main navigation.
3. Select Settings from the left menu.
4. Select Google Analytics from the settings menu.
5. Enter your Google Analytics 4 ID into the designated field.
6. Click Save Analytics.
Troubleshooting & FAQs
- How do I know if my website traffic is being tracked correctly? Navigate to Google Analytics (https://www.google.com/search?q=analytics.google.com), sign in, and check the Real-time reports to see if current activity on your website is being recorded.
- I have a Universal Analytics ID, will it work? No, Google Universal Analytics has been sunsetted. We strongly recommend switching to Google Analytics 4 (GA4) to ensure uninterrupted tracking of your Site's performance.
- Where can I learn more about the data I'm tracking? Check out the Google Analytics Academy for free courses and detailed information on interpreting your statistics.